Re-Branding Myself: The Process

**All the logos contain an eye in them since I knew I wanted that incorporated into the design at the beginning of the project.** I developed a new logo for myself recently. Here are the logos I ended up creating along the way. I knew I had to change something about my business name if not entirely since my old name "Paul Papazis Photography" no longer represented what I do anymore. I now also do Graphic Design and Video; I wanted a name and logo that represented this.

First logo concept. Original business name.

Second logo concept. I decided I might change my business name.

Third logo, ended up not working out; the logo looked too Monsters Inc.

Final logo and brand kit.
This is the logo and name I decided with.

My business doesn't completly loose identity in the name

and the name fully represents what I do.
I couldn't be more happier with my new logo and name.

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